CEO Bill McDermott says ServiceNow is embracing generative A.I. to combine ‘machine speed and human judgment’

Good morning,

It's Fortune 500 week, so here's some more data to feed into your Vision Pro (when it actually becomes available). There are 28 companies on our new list that weren't there a year ago. Some of them are bounce-backs, like Marathon Oil (No. 464) and Sonoco Products (No. 498). Some are spin-offs, like Kyndryl (No. 225), which spun out of IBM, and VMware (No. 313), which spun out of Dell. And some are firms that just scrambled their way onto the list for the first time, like Airbnb (No. 450), Lululemon (No. 461) and ServiceNow (No. 499).

ServiceNow is a good proxy for what it takes to make the list these days, with revenues of $7.25 billion, just above the $7.238 billion cut-off. CEO Bill McDermott said his company's growth will continue to be driven by exploding interest in A.I. Here's what he told his team yesterday:

"Breaking into this distinguished list puts ServiceNow in a new era. The biggest businesses in the world want ServiceNow to help them become exponential enterprises. We are engineering even more intelligence into our Now platform with the power of generative A.I. to unleash the combination of machine speed and human judgement."

Needless to say, ServiceNow is not the only company adding generative A.I. to their product. Their numbers increase daily. Customer data platform Twilio this morning is launching a new product called Customer AI, which will combine the data that sits on Twilio with the power of large language models to help companies "better understand, and provide value to, their customers." I spoke with Twilio CEO Jeff Lawson last week. He called generative A.I. "the next platform shift":

"It's like PC to web, or web to mobile. The effects are going to be profound and wide-reaching." With Twilio's new product, "you can have A.I. that is constantly learning about your customers…and inject A.I. across every part of the company that touches the customer."

More news below.

Alan [email protected]@fortune.com

This story was originally featured on Fortune.com

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